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Korean production house ZanyBros have collaborated with Swedish/Danish pop group Bracelet on their latest music video ‘Breakaway’.

ZanyBros is of course a familiar name in the world of K-Pop MVs, producing some of our favourite music videos for SHINee, BTS, 4Minute, AoA, TVXQ… (the list is endless).

Check out the new video below, which follows a sweet-hearted robot trying to fit into a depressingly discriminative human society and the unlikely friend he makes. Try not to cry.

You’re probably going to cry.

You can also watch our interview with the legendary ZanyBros over here.